In March 1993, Joe Hertzler formed GreenGuard Associates, Inc. Formerly a president of ArborCraft, Inc. of Newport News, Mr. Hertzler responded to the need for safer and more effective solutions to tree, lawn, and landscape care.

The GreenGuard team of professionals help homeowners maintain the health and beauty of their entire landscapes with Integrated Pest Management Programs. Like people, plants benefit from regular health care. GreenGuard manages the proper environmental, nutritional, mechanical, and sanitation needs of entire landscapes as well as any necessary chemical treatments.